Outset.ai is an AI-moderated research platform that combines the scale of surveys with the depth of qualitative interviews. By leveraging advanced AI technologies, Outset allows businesses to conduct and synthesize video, audio, and text conversations with hundreds of participants simultaneously. This innovative approach enables faster and more insightful decision-making, offering a significant advantage in understanding market dynamics and consumer preferences.
The platform is designed to supercharge research efforts, allowing users to test new concepts, identify opportunities, and gain a deeper understanding of their target audience. With AI-powered synthesis, Outset helps researchers uncover the ‘why’ behind participant responses, providing rich qualitative insights that were previously hard to achieve at scale.